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Digital Acquisition Lead at Younited

Lead Posted about 16 hours ago RemoteFirstJobs Product
Marketing

AI summary: Leads digital acquisition strategy and campaigns to drive customer growth for Younited's credit and payment platform across European markets.

Description

At Younited, we believe money allows people to purchase goods & services and realize their dreams, but today’s banking products are opaque & overly complex.

Here, we leverage innovation & cutting-edge technology to redefine lending and payment practices, to provide exceptional user experience

More than a million customers already had access to our instant, simple & transparent credit, and we are just getting started.

We both provide credit & payment solutions directly to consumers (Younited Credit / Younited Pay) & via partners (banks, fintech & insurers who wish to develop consumer loan activities and retailers, telcos, e-merchants who wish to offer their customers the simplest method to pay in several times). We also provide budget optimization solutions through “Younited Coach” to all consumers willing to receive personalized recommendations.

Our mission is to become your trusted financial partner. In this respect, our strategy aims at promoting more transparency and more inclusiveness to help you achieve financial wellbeing.

We are B Corp certified, our social and environmental impact being at the heart of our strategic concerns.

So join Younited, the leading instant credit provider for the e‐economy in Europe! Be part of an amazing adventure that is only at its beginning…

Some key figures about Younited group:

·        Younited operates in 4 European countries and generates nearly 50% of its business outside France.

·        Younited employs about 500 Younies in Paris, Rome, Barcelona and Lisbon.

Younited is already trusted by prestigious E-merchant and Digital Bank partners among which Iliad, Bouygues Telecom, Microsoft, Bpifrance, Apple, N26, Fortuneo, Smeg and Thermomix.

Our 5 corporate values drive our daily job:

·        Make it simple: At every level of the customer experience, the organization. Be transparent.

·        Act as an entrepreneur: Take ownership, work in teams. Dare to try, accept to fail.

·        Innovate or die: Challenge the status quo, no matter how impossible it seems.

·        Faster is better: Value speed over perfection. Be aligned on priorities.

·        No limit: Shot for the moon, stay humble.

We empower passionate problem-solvers to collaborate, innovate and do their best work.

We’re building diverse and inclusive teams around the world — because that’s how we create even better experiences for our customers and our partners. And we need your help. So, join us to build tomorrow, today.

If you want to know more, click here: https://younited.com/about-us/careers/

Context 📄

You will join the Central Marketing team and take ownership of Younited’s global web performance and acquisition strategy. Your role will be to define and enforce global standards, ensure a high‑performing and scalable website ecosystem, and maximize online acquisition efficiency across all countries and business lines.

You will operate at a strategic level, setting the vision and framework for both Paid and Organic acquisition, while working closely with local Business Units to ensure execution aligned with global guidelines and business objectives.

You will manage the Sr. Traffic Manager and the Sr. SEO/GEO Manager, with hierarchical and functional reporting to the Head of Marketing Central.

Key Responsibilities 🚀

1) Define and drive the global web & acquisition strategy

  • You will define global standards and strategic priorities for web performance, Paid Media and SEO/GEO across all markets
  • You will ensure alignment between central strategy and local execution with Business Units
  • You will position the website as a core strategic asset supporting business growth and acquisition efficiency

2) Own performance, data and scalability at group level

  • You will be accountable for Core Web Vitals, page speed, indexing and crawlability, in collaboration with Integration teams and technical partners
  • You will work with Marketing Analytics to define a best‑in‑class tracking and tagging framework for key business metrics
  • You will ensure the website ecosystem is scalable, robust and performance‑driven

3) Lead transformation and high‑impact strategic projects

  • You will build and drive a continuous CRO roadmap with Design and Product teams
  • You will ensure strong CMS governance and oversee the Wordpress and Younited.com migration
  • You will be a key stakeholder in Younited’s acquisition transformation linked to AI, including GEO and LLM positioning

About you 👇

  • You have at least 7 years of professional experience in web performance, acquisition or digital marketing roles
  • You have B2C experience (Fintech experience is not required) and at least one first managerial experience
  • You have led SEA, SEO and CMS (Wordpress) projects, with hands‑on or strategic ownership of these channels
  • You are fluent in English and comfortable working in an international environment

Hiring process 📅

  • A first video call with Arthur, Lead Talent Acquisition Manager, to get to know each other and share more about Younited (30’)
  • A second video interview with Ricardo, your future direct manager and Head of Central Marketing at Younited (60’)
  • A case study to prepare and present onsite at our offices (60’)
  • A final video interview with Pierre‑Marin, your future N+2 and Group COO at Younited (45’)

🎁 Other benefits from joining Younited ?

-Offices located in the heart of Paris (9th arrondissement)

-An international work environment and the opportunity to go on assignments in our offices abroad (Barcelona, Lisbon, Rome)

-An entrepreneurial mindset and strong team spirit

-Personalized managerial and HR support during onboarding and throughout your Younited journey

-A continuous learning environment with access to internal and external training, an e-learning platform, and “Friday workshops” within the Tech team to support everyone’s development

-A strong focus on work-life balance

-A parenthood charter to support all family-related projects, with key measures

-Special leave for major life events, often more generous than legal requirements

-A hybrid remote work policy: 2 to 3 days of remote work per week depending on the team, and the option to work fully remotely for one week twice a year

- 33 days paid holiday, i.e. 8 more than the statutory 25 days (instead of the traditional RTT)

-Access to the Wellpass platform (formerly Gymlib) with over 4,000 fitness and wellness activities across France at a discounted rate

-Meal vouchers (€10 per day, 60% covered by the company)

-Team buildings in France (Summer Party & Winter Party), abroad, and within your team

Younited is an Equal Opportunity Employer for any minority, disability, gender identity or sexual orientation.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.